About me
My name is Althea Cini
I am a marketing specialist passionate about helping hospitality, tourism, and travel brands build their presence and attract more customers.
I was born and raised in Como, Italy - home to the iconic Lake Como. Here I was immersed in the world of travel, hospitality, and unforgettable experiences from an early age. The name “Lario" comes from the local name for Lake Como from which I draw my inspiration.
With expertise in content creation, event planning, traditional and digital marketing, I craft tailored strategies designed to connect hospitality brands with their ideal audience. Our strategies aim to increase visibility, and drive real results.
From engaging social media content to eye-catching marketing materials and unforgettable events, I help businesses create lasting impressions in a competitive industry.
Now based in Melbourne and working with clients globally, I bring a unique blend of Italian and European insights and modern marketing strategies to help businesses thrive.
Why Work With Me?
✅ Specialised in hospitality, tourism, and travel marketing
✅ Proven experience working with cafés, wineries, hotels, and event organisers
✅ Expertise in social media, content creation, and graphic design
✅ Results-driven approach to increasing brand awareness and customer engagement
How I Can Help Your Business Grow
📌 Marketing Strategy Development – Tailored marketing plans to align with your goals and target audience.
📌 Social Media Management – Full-service Instagram, Facebook & LinkedIn management, audience growth, and engagement.
📌 Content Creation – Professional photos, videos, and branded materials to showcase your business.
📌 Email Marketing & Customer Retention – Newsletters, promotions, and automated campaigns to keep customers engaged.
📌 Website Maintenance & Management – Keeping your site updated, optimised, and performing at its best.
📌 Design & Copywriting – Eye-catching promotional materials and compelling brand messaging.
📌 Event Planning & Promotion – Strategic marketing for hospitality events, wine tastings, and tourism experiences.
Ready to take your brand to the next level? Let’s chat!