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Social Media Campaign for Art and Design

Project type

Social Media Design, Event Promotion, Graphic Design

Date

August - September 2024

Location

Queenstown, New Zealand

    Overview:
    Gaea New Zealand is a creative studio specialising in handcrafted preserved moss art and design solutions for both residential and commercial spaces. Ahead of an upcoming event, Gaea partnered with Lario Marketing to enhance and generate excitement for an event through social media.

    Approach:
    Lario Marketing designed a cohesive set of event-focused graphics and social media posts that reflected Gaea’s artistic and natural aesthetic. The visuals highlighted the brand’s unique moss art and design offerings while maintaining consistency across platforms, ensuring a strong and memorable presence online.

    Outcome:
    The campaign successfully strengthened Gaea’s brand recognition and built anticipation for the event. Social media engagement increased, the artistic designs reached a broader audience, and Gaea’s unique offerings were showcased to both existing and new clients.
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